{"id":100,"date":"2011-01-11T10:21:09","date_gmt":"2011-01-11T10:21:09","guid":{"rendered":"http:\/\/greenschoolsonline.co.uk\/blog\/?p=100"},"modified":"2019-01-21T09:58:25","modified_gmt":"2019-01-21T09:58:25","slug":"update-the-school-website-snow-way","status":"publish","type":"post","link":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/2011\/01\/update-the-school-website-snow-way\/","title":{"rendered":"Update the School Website? Snow Way!"},"content":{"rendered":"

Tips to make it easy to stay on top of your website when it snows<\/h2>\n

\u201cI’ll give you a winter prediction: It’s gonna be cold, it’s gonna be grey, and it’s gonna last you for the rest of your life.\u201d<\/p><\/blockquote>\n

Okay, that\u2019s a worst case scenario. Hopefully winter won\u2019t last as long as it did for Phil in Groundhog Day<\/a>, but with last December the coldest on record<\/a>, you probably wouldn\u2019t surprised if it snowed again.<\/p>\n

So how prepared are you to get the message out if your school has to close? We\u2019ve pulled together a few tips and a few ideas to help you should the white stuff drift back.<\/p>\n

The School Website<\/h3>\n

Increasingly the central hub of school communications, we know that your school website is the first place parents go to find information about the status of the school. Our website traffic statistics show remarkable consistency – there will be a ten fold increase in the number of visitors to your school website should snow arrive. Better make sure it\u2019s up to date, right?<\/p>\n

We probably all know from personal experience that when it snows it\u2019s great to have positive confirmation of the situation, rather than wonder whether news just hasn\u2019t yet been communicated.<\/p>\n

Hopefully your website has a web based content editor which allows you to quickly update your home page from the comfort of your own home. Otherwise you\u2019ll have to persuade someone to go into school to get hold of Dreamweaver or call the parent at 6am who kindly offered to build the school a website so they can make the updates for you.<\/p>\n

Some tips:<\/h4>\n
    \n
  1. Your school is slick & efficient. Parents are seeking information – eliminate doubt about and update your website even if it is just to say \u201cbusiness as usual\u201d.<\/li>\n
  2. Include the date & time of the status update<\/li>\n
  3. Make sure you have the log in details for the website CMS (Content Management System) with you and have tested them from home<\/li>\n
  4. Use the \u201cHome Page Alert\u201d to create an unmissable message prominently on the home page<\/li>\n
  5. If your website CMS has version control, why not prepare in advance, save it as a draft, then all you have to do is fill in the specifics? No matter how easy it is, no one likes to think too hard too early in the day.<\/li>\n
  6. Create a news item. If your school website allows parents to subscribe to the school\u2019s news via an RSS reader, these parents will automatically get an update via their news reader, many direct to their mobile phones.<\/li>\n
  7. Better still send a push notification from your School Mobile App<\/a><\/li>\n
  8. LAs often post updates, sometimes with links to the school website. We know that often the school website URL is out of date so check the contact details the LA hold in advance<\/li>\n<\/ol>\n

    Twitter<\/h3>\n

    Many schools now have a Twitter feed which enables parents to receive updates from the school, again often directly to their mobile phones. Equally someone from the school can tweet directly from their own mobile phone. Amazingly powerful!<\/p>\n

    Some tips:<\/h4>\n
      \n
    1. Again, ensure your mobile phone is set up correctly and\/or you have the school Twitter log in details handy to log into Twitter on the web.<\/li>\n
    2. Tweet often. Many parents may not realise the herculean efforts staff go to on days like these so why not keep up a running commentary? It\u2019s only 140 characters after all!<\/li>\n
    3. If you have an integrated Twitter feed on your school website home page, even parents not currently using Twitter will see your \u201cmini\u201d updates. They may well sign up to Twitter just because of this!<\/li>\n<\/ol>\n

      School Mobile App<\/h3>\n

      If you\u2019ve had the foresight to organise a mobile app<\/a> for the school, updates to your parents will be effortless (and free). Send as many push notifications as you wish and your parents will instantly receive a notification on their mobile phone.<\/p>\n

      Facebook<\/h3>\n

      Seized control of Facebook with an official page? Well, make sure you also post any snow related information on your Wall!<\/p>\n

      It\u2019s Just Communication<\/h3>\n

      Like any communication these days, there are many different ways to communicate instantly & electronically – there are many \u201cchannels\u201d through which you can reach your parents. Your parents will already be used to some, if not all, of these \u201cchannels\u201d and increasingly expect schools to communicate in these ways.
      \nCommunicate with your parents in modern ways, and many will correctly believe that you are preparing their children for modern, innovative methods of interaction.<\/p>\n

      If you\u2019d like to discuss any tips or ideas here or wish to learn how a Greenhouse School Website<\/a>\u00a0can help your school, please call us on 0800 955 3999.<\/p>\n","protected":false},"excerpt":{"rendered":"

      Tips to make it easy to stay on top of your website when it snows \u201cI’ll give you a winter prediction: It’s gonna be cold, it’s gonna be grey, and it’s gonna last you...<\/p>\n","protected":false},"author":12,"featured_media":101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,6],"tags":[],"_links":{"self":[{"href":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/wp-json\/wp\/v2\/posts\/100"}],"collection":[{"href":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/wp-json\/wp\/v2\/comments?post=100"}],"version-history":[{"count":0,"href":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/wp-json\/wp\/v2\/posts\/100\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/wp-json\/wp\/v2\/media\/101"}],"wp:attachment":[{"href":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/wp-json\/wp\/v2\/media?parent=100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/wp-json\/wp\/v2\/categories?post=100"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.greenhouseschoolwebsites.co.uk\/blog\/index.php\/wp-json\/wp\/v2\/tags?post=100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}